Author name: mediamostly

Vertical Markets: A Trillion Dollar Opportunity

According to a Gartner, vertical-specific software is by far the largest category of the software market posting $100B in sales in 2013 and accounting for 28% of the market. The second biggest category, operating systems, holds only 8% of the market, ahead of database management systems, ERP, middleware and security. $100B is a surprisingly large …

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